Community Managers have always existed... It doesn’t matter which industry of work you’re in because you surely have seen the curious job title of “Community Manager” everywhere. While not everyone will eventually be a Community Manager, it’s crucial to understand how this evolving (yes I reckon it is still in its premature stage) role can help businesses. People often tell me, “Hey Nigel, forget about community management because it’s just a title that the big boys that Apple or Google come up with.” Thoughts like that put me to sleep because if you still think like that, you risk being left out of the new world. If you’re like the people above, quit reading this now. The truth is that community management has been existing even before the big boys coined the titles and formal roles. As a teenager that grew up with online gaming, I saw community management everywhere in that industry. The people that ran the IRC chat rooms (to organize multiplayer games), t...